June 5, 2022
Let us take a moment to introduce you to our team at Land’s End Adventures, the premiere parasail company in the Middle Keys. Taking out guests from Key West, to Big Pine, to Summerland, Marathon, Islamorada and beyond, we are thrilled to offer a fun, peaceful, but exciting activity in the heart of the Florida Keys. Your captain is Ian Lauritzen, who was born and raised in Key West, the Southernmost Point in the United States. Ian started his career on the water as a teenager working on commercial fishing boats. Eventually he made the transition to watersports as a jet ski tour guide. While doing that, he got his captain’s license and began running trips at Key West’s premiere watersports company, Sunset Watersports. He then became a parasail captain. He honed his skills for years before getting the chance to start his own parasail company. He bought a boat and opened up shop at Isla Bella Beach Resort in Marathon, Florida. Ian got some help starting his first parasail company, Land’s End, from his girlfriend Jordan. Like Ian, Jordan was born and raised in Key West (which is what we call a ‘conch’.) Jordan lets Ian focus on the parasailing aspect of the company, and she takes care of all of the boring stuff that comes along with running a parasail company in the Florida Keys (like taxes… not fun!) In addition to the captain, a parasail boat also has a mate. Our mate is Olivia. Like Ian and Jordan, Olivia was also born and raised in Key West (she’s a conch!). Olivia started working in watersports when she was 18. She has spent the last 10 years working in the watersports industry on and off, between going to college and running a farm. Before joining our parasail venture in Marathon, Olivia was a parasail mate in Key West. Prior to being a parasail mates, she ran snorkel trips, dolphin watching, and other all-day adventures in Key West. Rest assured, these three Conchs will make sure you have a fun, safe, and exciting experience in their home town – the Florida Keys.